Electronic commerce
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The textbook was prepared by the team of authors in accordance with the requirements of the Federal State Educational Standard in the direction of preparation Trade.
The textbook discusses and analyzes the basic concepts of electronic trade. Unlike previously published textbooks and textbooks on the same topic, an attempt was made to reduce the consideration of the purely technical problems of the development and functioning of electronic trade in the Russian Federation in favor of a deeper analysis of economic and managerial issues.
For undergraduate students studying in the field of training trade, as well as practical workers
The textbook discusses and analyzes the basic concepts of electronic trade. Unlike previously published textbooks and textbooks on the same topic, an attempt was made to reduce the consideration of the purely technical problems of the development and functioning of electronic trade in the Russian Federation in favor of a deeper analysis of economic and managerial issues.
For undergraduate students studying in the field of training trade, as well as practical workers
Author:
Author:Salikhova Regina Rafailevna, Dyganata Renata Raphalevna, Ivanov Gennadyi Gennadievich
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Series:
Series: Training publications for bachelors
ISBN:
ISBN:978-5-394-04172-3
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