Effective marketing in medicine. Ready -made solutions to promote a medical clinic
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Joint work with doctors, the search and introduction of new ways of developing the clinic, the study of the patient"s flow - all this can be a pleasant and fruitful process, and not gray routine. Galina Ksenzova, an entrepreneur and a medical marketer with 15 years of experience, knows this firsthand about this. In her book, she shares effective tools for promoting the medical center and tells how to establish work so that you achieve your goals and enjoy the process.
- How to attract and hold patients and make the treatment process in the clinic most comfortable for both of them and doctors?
- How to determine the growth points of the clinic and use them 100%?
- How to effectively introduce new services and promotions and establish work with partners?
- How to cope with operating rooms and learn to manage patient streams?
- How to improve existing contact points and where to find new ones?
- How to attract and hold patients and make the treatment process in the clinic most comfortable for both of them and doctors?
- How to determine the growth points of the clinic and use them 100%?
- How to effectively introduce new services and promotions and establish work with partners?
- How to cope with operating rooms and learn to manage patient streams?
- How to improve existing contact points and where to find new ones?
Author:
Author:Галина Ксензова
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-04-168635-2
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