Digital marketing for dummies

This book contains all the information necessary for marketing on the Internet. A novice marketer will be able to prepare, conduct and improve the marketing campaign with the help of this book, and his more experienced colleague will replenish his knowledge. The book presents not only the theoretical foundations of digital marketing, but also examples of developing successful marketing campaigns, calculations of profitability and recommendations for creating content that attracts customers.
In the book:
What is the consumer avatar
Development of marketing Campaign
Lidogenetics
Marketing in social networks
Content marketing
Blogging
How to create the perfect marketing content
Marketing on Facebook, Twitter, Google, YouTube, Pinteraest, Linkedinin
Traffic indicators
All types of marketing on the Internet
What to pay for and what can be done for free
Work with marketing analytics
about the authors
Authors of the book - practitioners - practitioners - practitioners - practitioners - practitioners - practitioners - practitioners Marketers Ryan Dais and Dawn Henneberry, working in DigitalMarketer.com, which is a leading provider for digital marketing and certification for small and medium -sized businesses