Digital business. Textbook

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Author:Bruskin Sergey Naumovich, Dyakonova Lyudmila Pavlovna, Kitova Olga Viktorovna
Cover:Hard
Category:Business & Money
ISBN:978-5-16-013017-0
Dimensions: 148x22x217cm
The textbook is a systematic view of digital business and digital economy. The following topics are considered: the development of Internet technologies in the information society, cloud computing, services and mobile applications, digital business and digital marketing, corporate websites and portals, Internet projects, business reengineing based on global network technologies, electronic payment systems, Ensuring the safety of digital business.
complies with the requirements of the Federal State Educational Standard of Higher Education of the latest generation.
For students of magistracy, graduate students, students of MBA programs, teachers, IT specialists, business analysts and company managers, Internet entrepreneurs
Author:
Author:Bruskin Sergey Naumovich, Dyakonova Lyudmila Pavlovna, Kitova Olga Viktorovna
Cover:
Cover:Hard
Category:
  • Category:Business & Money
Series:
Series: Higher Education. Magistracy
ISBN:
ISBN:978-5-16-013017-0

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