Corporate presentation: how to sell an idea for 10 slides

You need to submit information briefly, bright, intelligibly. No one will listen to boring verbosity. There is so much information now that it already costs almost nothing, but the client’s attention is more invaluable than ever. And in order to get this attention, you need not so much: to learn several simple rules and apply them correctly.
. Take care of making memorable presentations for corporate customers using the new book of Dmitry Lazarev-a popular business trainer and leading expert on visual communications. The author considers all the key issues of preparing and conducting a presentation, the main goal of which is to sell the product, service or idea. Comprehending a huge array of foreign books on the topic and selecting the best recommendations from them, Lazarev adapted them to Russian reality and Russian mentality, added his own perennial observations, thus creating a unique book that will become a storehouse of valuable tips for people whose income and career depends on the skills Effectively attract corporate customers