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Clean sheet strategy: how to stop planning and starting to do business

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Author:Rozin Mark
Cover:Hard
Category:Business & Money
ISBN:978-5-9614-3657-0
Dimensions: 150x16x220cm
The company must have a strategy and strictly follow it. This dogma was invested in the minds of managers around the world by teachers of universities and business schools, as well as books and business magazines. But does the strategic approach always work? Can a flexible “opportunistic” approach to management be more effective?
Mark Rozin, a consultant with 20 years of experience, not only shares his observations of attempts to introduce a Western, strategic approach to management, but also shows that the “opportunistic” approach based on flexibility and use of unexpected opportunities often works better In Russian conditions. Particularly relevant “Opportunism” becomes a crisis when only flexibility and entrepreneurship can save the company. The author describes effective managerial technologies, which is used by the leader-“opportunist” in creating an organizational structure, organizing work, motivating, evaluating and developing subordinates.
The book is addressed to managers of companies, managers and consultants
Author:
Author:Rozin Mark
Cover:
Cover:Hard
Category:
  • Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Series:
Series: Business Processes, Project Management
ISBN:
ISBN:978-5-9614-3657-0

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