Built to Last: The Success of Companies with Vision

The book “built forever” explores the deep causes of the long -term success of corporations. Jim Collins and Jerry Porras present a fresh look at the receptions of 18 outstanding corporations, including 3m, Wal Mart, Walt Disney, Boeing, Sony and Hewlett-Packard.

As part of the 6-year study under the auspices of the business school of Standford University Collins and Porras, outstanding long-lived companies in direct comparison with their competitors, while all the time asking himself: "What makes truly outstanding companies different from others ? ".

Filled by hundreds of specific examples presented in the form of a harmonious model of practical concepts, available for the use by managers and entrepreneurs of all ranks, the book can serve as a brilliant guide to build organizations that can flourish throughout the 21st century and further