Billion for a dream
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In the early days of her existence, Wework promised a beautiful fairy tale: to make jobs for the growing class of freelancers truly fantastic. To this end, Adam Neumann, an immigrant from Israel, decided to re-profile the huge excess of office premises in New York. Over the next ten years, he attracted billions of dollars from the most popular investors in the world and spent them on creating a new global real estate empire.
A fairy tale turned around a nightmare after a disaster with an IPO in 2019. Neumann, who dreamed of living forever, becoming the first trillionaire in the world, expand Wework on Mars and take the post of “president of the world”, was removed from the post of CEO with a scandal.
“Billion for the Dream” tells of the dizzying speed with which Adam Neumann created and developed his company. The intensity of the drama is growing every day out of those last five weeks before the unsuccessful IPO WeWork, which Reeves Videman talks about in his book.
based on more than 200 interviews, the book opens the reader with the inner kitchen of the take -off and fall of WeWork. This is a story about how the eccentric nature and arrogance of its founder formed a corporate culture, unlike any other, and how a very dubious company forced the whole world to see in it an extremely valuable, changing society of a technological unicorn
A fairy tale turned around a nightmare after a disaster with an IPO in 2019. Neumann, who dreamed of living forever, becoming the first trillionaire in the world, expand Wework on Mars and take the post of “president of the world”, was removed from the post of CEO with a scandal.
“Billion for the Dream” tells of the dizzying speed with which Adam Neumann created and developed his company. The intensity of the drama is growing every day out of those last five weeks before the unsuccessful IPO WeWork, which Reeves Videman talks about in his book.
based on more than 200 interviews, the book opens the reader with the inner kitchen of the take -off and fall of WeWork. This is a story about how the eccentric nature and arrogance of its founder formed a corporate culture, unlike any other, and how a very dubious company forced the whole world to see in it an extremely valuable, changing society of a technological unicorn
Author:
Author:Видеман Ривз
Cover:
Cover:Hard
Category:
- Category:Business & Money
- Category:Politics & Social Science
- Category:Psychology
- Category:Reference books
Publication language:
Publication Language:Russian
Paper:
Paper:Offset
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-907470-31-6
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