B2B sales. 101+ case

The book that you are holding in your hands, the quintessence of my experience, as a seller, negotiator and coach for large and expert sales in the B2B sector. For the simplicity of perception and ease of navigation for readers, materials are collected in the format of the "question-answer".
There is not a single invented case in the book, all questions at different times were sent to me by sales managers and owners of companies from various branches of business. Thanks to this co -authorship, the book turned out to be alive, relevant and adapted to the realities of Russian business. All tips are practical and easily applicable in practice in B2B sales.
I am sure that among these questions you will find your answers, those chips and techniques that will help sell more tomorrow! The book, unlike many manuals presented on the market, is not a compilation from various sources and the translation of Western authors. She is unique! And I can proudly say that you have a B2B-sales Bible in your hands!