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B2B sales

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Author:Borovikova Natalya
Cover:Cover with valves
Category:Business & Money
ISBN:978-5-9775-4043-8
Dimensions: 261x10x206cm


B2B sales require special skills from the manager and an individual approach to his customers. This book contains selected practices and tools that will help build an effective sales system taking into account the specifics and features of the B2B market. The division of tools into systemic and socio-psychological makes it possible to look at the sale at a different angle: the manager’s arsenal should have not only schemes and algorithms of specific actions, but also techniques for conviction and influence on the client.
This book will be useful for both beginners and those who already have experience in the field of B2B sale.
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Author:
Author:Borovikova Natalya
Cover:
Cover:Cover with valves
Category:
  • Category:Business & Money
ISBN:
ISBN:978-5-9775-4043-8

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