Adidas against the pum. How a quarrel of two brothers laid the foundation for cult brands
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Adidas and Puma are giant companies with a total annual turnover of more than $ 30 billion. They set trends not only in sports, but also in fashion, music, culture, ecology and other areas of life.
From this book you will learn how the rivalry of your family brothers, which began more than 70 years ago, has grown into the competition of the two largest world brands, which continues to this day
From this book you will learn how the rivalry of your family brothers, which began more than 70 years ago, has grown into the competition of the two largest world brands, which continues to this day
Author:
Author:Barbara Smith
Cover:
Cover:Hard
Category:
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:offset
Series:
Series: Top Business Awards
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-04-096941-8
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