The person who taught the world to read. History of the Great Information Revolution
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We live in the era of the new information revolution, when the gadget the size of the palm provides access to all the knowledge of mankind. Could anyone, except for the most daring fantasy writers, imagine this half a century ago? This fascinating book is devoted to the history of the Great Information Revolution - the massive spread of the printed text as the main carrier of information, and one of those who its main characters, the creator of the world"s first publishing empire, Christoph Planenu.
The son of a servant who miraculously received a good education, an unknown apprentice without means and ties, turned up by a printed business, monopolized by several clans, a criminal wanted by the Catholic authorities, and the official typographer of the Spanish king, a secret religious sectarian and publisher of the most advanced and scientific works of his time. Christophe Planen brought a printed book to every house, making it really mass and accessible to everyone. Planten"s biography is a story of rapid ups and crushing falls: several times he lost almost everything and rebuilt his empire again. How did he succeed? And in general, what is it to be a pioneer of new information technologies, business strategies and marketing solutions in the Hi-Tek sphere of the 16th century?
The son of a servant who miraculously received a good education, an unknown apprentice without means and ties, turned up by a printed business, monopolized by several clans, a criminal wanted by the Catholic authorities, and the official typographer of the Spanish king, a secret religious sectarian and publisher of the most advanced and scientific works of his time. Christophe Planen brought a printed book to every house, making it really mass and accessible to everyone. Planten"s biography is a story of rapid ups and crushing falls: several times he lost almost everything and rebuilt his empire again. How did he succeed? And in general, what is it to be a pioneer of new information technologies, business strategies and marketing solutions in the Hi-Tek sphere of the 16th century?
Author:
Author:Chepikova K .
Cover:
Cover:Hard
Category:
- Category:Biographies & Memoirs
Publication language:
Publication Language:Russian
Paper:
Paper:Gazeta
Series:
Series: Digital history. Intellectual bestseller
Age restrictions:
Age restrictions:12+
ISBN:
ISBN:978-5-00155-138-6
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