Samsung path
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Based on the experience of ten-year research and interviews with 80 top managers, the authors of the book “Samsung Way” created the first full guide on the innovative principles of management, which made it possible to transform a small technological company into one of the most successful world brands. The new management initiative formulated by the chairman of the board of directors Lee Gonhai laid the foundation for the implementation of the “three paradoxes of the Samsung Management”: balance between size and speed, diversification and specialization, a combination of eastern and western managerial crops.
Professional ideas and practical advice from Samsung insiders make the Samsung Way Book with an invaluable management of innovative companies for medium and senior commercial companies and government agencies, as well as entertaining reading for inquisitive minds that are interested in strategies for achieving success
Professional ideas and practical advice from Samsung insiders make the Samsung Way Book with an invaluable management of innovative companies for medium and senior commercial companies and government agencies, as well as entertaining reading for inquisitive minds that are interested in strategies for achieving success
Author:
Author:Song Jen, Lee Kenmuk
Cover:
Cover:Hard
Category:
- Category:Biographies & Memoirs
- Category:Business & Money
Publication language:
Publication Language:Russian
ISBN:
ISBN:978-5-9693-0445-1
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