How a cup of a cup was built Starbucks
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Quote
This book is a detailed chronicle of how a successful company gained worldwide glory, putting the soul into its business.
Business Times
What about the book
Howard Schulz became the general director of Starbucks in 1987 and over the next years turned it from a small company with six coffee shops into an international business operating in 50 countries of the world. This book is the story of Starbucks, but this is not an ordinary Success Story, full of concessions and compromises. This story - proof that the company can provide stably high profits and not sacrifice its principles - treat employees and customers with love and respect, invariably offering them the product and the highest quality service.
For whom this book
This book is MUST Read not only for Starbucks fans (which is obvious), but also for all those who want to know the secret of the success of the company and become infected with the enthusiasm of Howard Schulz, who is able to find a way out of the most desperate situations and see opportunities Where others are not guessed to look.
Why is the book worthy of reading
These are very honest memoirs of one of the most daring and successful entrepreneurs of our time.
It is written so exciting that it is read as an artistic novel.
It will be interesting not only to lovers of Starbucks.
Authors
Howard Schulz was born in 1953 in Brooklyn, New York. He came to Starbucks in 1982 and in 1987 became its general director. He is also the general director and president of Lighthearted Entertainment, Inc., the co -founder and guy Maveron, etc. is called the Time magazine one of the most influential people of the 20th century.
Dory Jones Yens - a journalist, author of several books. Born in Yangstone, Ohio
This book is a detailed chronicle of how a successful company gained worldwide glory, putting the soul into its business.
Business Times
What about the book
Howard Schulz became the general director of Starbucks in 1987 and over the next years turned it from a small company with six coffee shops into an international business operating in 50 countries of the world. This book is the story of Starbucks, but this is not an ordinary Success Story, full of concessions and compromises. This story - proof that the company can provide stably high profits and not sacrifice its principles - treat employees and customers with love and respect, invariably offering them the product and the highest quality service.
For whom this book
This book is MUST Read not only for Starbucks fans (which is obvious), but also for all those who want to know the secret of the success of the company and become infected with the enthusiasm of Howard Schulz, who is able to find a way out of the most desperate situations and see opportunities Where others are not guessed to look.
Why is the book worthy of reading
These are very honest memoirs of one of the most daring and successful entrepreneurs of our time.
It is written so exciting that it is read as an artistic novel.
It will be interesting not only to lovers of Starbucks.
Authors
Howard Schulz was born in 1953 in Brooklyn, New York. He came to Starbucks in 1982 and in 1987 became its general director. He is also the general director and president of Lighthearted Entertainment, Inc., the co -founder and guy Maveron, etc. is called the Time magazine one of the most influential people of the 20th century.
Dory Jones Yens - a journalist, author of several books. Born in Yangstone, Ohio
Author:
Author:Dory Jones Jens, Schulz Howard
Cover:
Cover:Hard
Category:
- Category:Biographies & Memoirs
- Category:Business & Money
Publication language:
Publication Language:Russian
Paper:
Paper:offset
Age restrictions:
Age restrictions:16+
ISBN:
ISBN:978-5-9614-6990-5
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