Behind the wheel of the "Chrysler"
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Li Yakokki, Chrysler and Japanese manufacturers are being investigated in the book, which are inevitably occur in the entire automotive industry.
In a certain sense, this book is designed to revise and rethink the myth created around Yakokka after going into the light of its autobiography.
The history of Yakokki, Chrysler and its Japanese competitors is the history of the evolution of management, technology and marketing. This is a story about people standing at the head of the companies, their behavior and motives
In a certain sense, this book is designed to revise and rethink the myth created around Yakokka after going into the light of its autobiography.
The history of Yakokki, Chrysler and its Japanese competitors is the history of the evolution of management, technology and marketing. This is a story about people standing at the head of the companies, their behavior and motives
Author:
Author:Levin Doron
Cover:
Cover:Soft
Category:
- Category:Computer & Technology
- Category:History & Geography
Series:
Series: Business
ISBN:
ISBN:978-985-15-0176-8
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