Basics of Small Innovative Business. Tutorial
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The issues related to managing small innovative businesses are considered. The theoretical aspects of innovation and the organizational and legal foundations of small innovative businesses are briefly outlined. The specifics of generating new ideas and marketing solutions in small innovative businesses are revealed, as well as the peculiarities of business planning and personnel management in small innovative companies, and the main sources of innovation financing in small businesses. The basics of risk management and evaluation of the effectiveness of innovative projects are presented. Representatives of the innovation activity infrastructure are characterized.
Corresponds to the latest generation of the Federal State Educational Standards for Higher Education.
For undergraduate students majoring in Economics.
Corresponds to the latest generation of the Federal State Educational Standards for Higher Education.
For undergraduate students majoring in Economics.
Author:
Author:Bely Evgeny Mikhailovich
Cover:
Cover:hardcover
Category:
- Category:Business & Money
- Category:Education & Teaching
Dimensions:
Dimensions:21.7x15.5x1.5 cm
Series:
Series:Bachelor's degree
ISBN:
ISBN:978-5-406-09574-4
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