State PR: public relations for state organizations and projects: Textbook
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The textbook is described as close as possible to the needs of practice in the public relations on public relations (PR-acts) necessary both in the work of the state and municipal organizations themselves, and in the implementation by contracting organizations of state and municipal information and communication projects. The book is addressed to specialized employees of these organizations, specialists of business structures and public formations-performers of PR projects, students and teachers of the specialty “Advertising and public relations”. The book operates mainly with examples of the end of the first - the beginning of the second decade of the XXI century. A number of sections of the book, together with the methodology of working on it, are offered a mass audience for the first time
Author:
Author:Bocharov M.P., Chumikov A.N.
Cover:
Cover:Hard
Category:
- Category:Arts & Photography
- Category:Reference books
Publication language:
Publication Language:Russian
Series:
Series: Bachelor
ISBN:
ISBN:978-5-16-013075-0
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